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  • Ling Lee
    • About Me
    • Recommendations
  • Portfolio
    • AON
    • Cisco Systems
    • DELL TECHNOLOGIES
    • Beachbody
    • Disney
    • LA Health Care Duals
    • Myspace
    • Prodege
    • Thomson Reuters Elite
    • Thomson Reuters Legal Tracker
    • Thomson Reuters ProLaw
    • Thomson Reuters eBilling Hub
    • Toyota
  • Case Study
    • DELL TECHNOLOGIES
    • Thomson Reuters
    • Beachbody
  • Contact

Myspace

Home Myspace
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Information Architecture95%
User Research75%
Strategy90%

Myspace UX Responsibility

UX Lead: created business intelligence dashboards, metrics and financial benchmark for key stakeholders across desktop, web portal mobile

Samples upon request

User Researcher: lead  user interviews in onsite or/and remote user testing sessions.

Samples upon request

ACHIEVEMENTS

  • Improved overall search accessibility and usability
  • Increased 50 millions users per day six months since inception
  • Stickiness
  • Qualitative user testing and click tracking indicates successful navigation
  • Metrics are the signals that show whether your UX strategy is working. Using metrics is key to tracking changes over time, benchmarking against iterations of your own site or application or those of competitors, and setting targets.

 

USER CENTERED DESIGN

  • Setting goals and objectives
  • Identify personas
  • Develop search and recommendation IA
  • User Testings (qualitative and quantitative studies)

Related Projects

AON

Thomson Reuters ProLaw

Northrop Grumman

LA Health Care Duals

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  • Ling Lee
  • Bambootip.com
  • 310-699-3115
  • ling@bambootip.com
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